Since "Lockdown" I've interviewed nearly 40 successful cafe and coffee shop owners...

I've also worked, very closely, with multiple clients reinventing their businesses...

And... I've been involved in nearly 400 online conversations about how to reopen profitably...

In this video I explain the key lessons from all this work and how you can directly apply many of the learnings to your business...

( And... I drank too much and had a "3.00 in the morning" epiphany. Plus, as a final incentive to watch the video, you get to see me as a big, jolly fatso in a startlingly blue suit...)